May 13–15, 2020
7th Promotional Review Committee Compliance & Best Practices — Midwest
Royal Sonesta Chicago Riverfront
Chicago, IL
The 7th Promotional Review Committee Compliance and Best Practices Midwest is the leading conference for PRC professionals to collaborate on ways to optimize their organizations’ promotional review functions. Three functional perspectives, legal, marketing, and operations all work together to ensure medical accuracy, regulatory compliance, and strong consumer engagement across all advertising platforms.
Attend to Gain New Strategies for:
- Complexity-based tiering of PRC responsibilities
- Maintaining team skills and readiness during mergers, acquisitions, and divestitures
- Managing document access and accuracy despite regular turnover
- Efficiently leading PRCs amidst the high material volume
- Developing CAPAs to gauge committee performance
- Complying to the FDA’s latest rule on Combination Product safety requirements (PMSR)
- EU regulations vs. US regulations
- Multi-channel social media trends
CONFIRMED SPEAKERS INCLUDE
William Benvenuto,
VP, Legal Affairs & Chief Compliance Officer
RETROPHIN
Janet Gottlieb, Ph.D.,
Executive Director, Medical Promotional Review
ALLERGAN
Khaudeja Bano,
Senior Medical Director, Head of Medical Affairs
ABBOTT MOLECULAR
Ben Locwin, Ph.D., MBA, M.S,
Senior Vice President of Quality
LUMICELL, INC.
Julie Tibbets,
FDA Partner, Technology & Life Sciences Group
GOODWIN PROCTER, LLP
Kate Carter,
Director, US Atypical-HUS Marketing
ALEXION PHARMACEUTICALS
John Paul Marcus, Pharm.D.,
Director, Regulatory Affairs, Labeling, Advertising and Promotion
HORIZON PHARMACEUTICALS
Linda Pollitz,
Senior Director, Regulatory Affairs, Advertising and Promotion
ALKERMES
Sabrina Mays-Diagne,
Senior Corporate Attorney
OTSUKA PHARMACEUTICALS
Cristina Masseria,
Methods and Capabilities Lead
PFIZER
2020 Conference Highlights
This year’s event will incorporate sessions covering the top promotional advertising trends of 2020, including the FDA’s latest policies, multi-platform social media communications, the challenges of unbranded messaging campaigns, and more. There will be a heavy focus on legal and regulatory issues, with an increase of legal professionals speaking to answer all your questions. This year will also feature a new stakeholder panel featuring a mock promotional review committee, including one panelist from each job function, to cover all aspects to have a successful review process.
WHO ATTENDS
This conference is designed for professionals from pharmaceutical, biotechnology, and medical device companies, advertising agencies, CRM/ Data Management software suppliers, law firms, and regulatory consultants. Attendees' job responsibilities include:
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