May 13–15, 2020

7th Promotional Review Committee Compliance & Best Practices — Midwest

Royal Sonesta Chicago Riverfront

Chicago, IL

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The 7th Promotional Review Committee Compliance and Best Practices Midwest is the leading conference for PRC professionals to collaborate on ways to optimize their organizations’ promotional review functions. Three functional perspectives, legal, marketing, and operations all work together to ensure medical accuracy, regulatory compliance, and strong consumer engagement across all advertising platforms. 

Attend to Gain New Strategies for:

  • Complexity-based tiering of PRC responsibilities
  • Maintaining team skills and readiness during mergers, acquisitions, and divestitures
  • Managing document access and accuracy despite regular turnover
  • Efficiently leading PRCs amidst the high material volume
  • Developing CAPAs to gauge committee performance
  • Complying to the FDA’s latest rule on Combination Product safety requirements (PMSR)
  • EU regulations vs. US regulations
  • Multi-channel social media trends

CONFIRMED SPEAKERS INCLUDE

William Benvenuto,

VP, Legal Affairs & Chief Compliance Officer

RETROPHIN

Janet Gottlieb, Ph.D.,

Executive Director, Medical Promotional Review

ALLERGAN

Khaudeja Bano,

Senior Medical Director, Head of Medical Affairs

ABBOTT MOLECULAR

Ben Locwin, Ph.D., MBA, M.S,

Senior Vice President of Quality 

LUMICELL, INC.

Julie Tibbets, 

FDA Partner, Technology & Life Sciences Group

GOODWIN PROCTER, LLP

Kate Carter,

Director, US Atypical-HUS Marketing 

ALEXION PHARMACEUTICALS

John Paul Marcus, Pharm.D.,

Director, Regulatory Affairs, Labeling, Advertising and Promotion  

HORIZON PHARMACEUTICALS

Linda Pollitz,

Senior Director, Regulatory Affairs, Advertising and Promotion

ALKERMES

Sabrina Mays-Diagne,

Senior Corporate Attorney

OTSUKA PHARMACEUTICALS

Cristina Masseria,

Methods and Capabilities Lead

PFIZER

2020 Conference Highlights 

This year’s event will incorporate sessions covering the top promotional advertising trends of 2020, including the FDA’s latest policies, multi-platform social media communications, the challenges of unbranded messaging campaigns, and more. There will be a heavy focus on legal and regulatory issues, with an increase of legal professionals speaking to answer all your questions. This year will also feature a new stakeholder panel featuring a mock promotional review committee, including one panelist from each job function, to cover all aspects to have a successful review process. 

WHO ATTENDS

This conference is designed for professionals from pharmaceutical, biotechnology, and medical device companies, advertising agencies, CRM/ Data Management software suppliers, law firms, and regulatory consultants. Attendees' job responsibilities include:

  • Promotion Review/ Promotional Review / PRC
  • Material/ Clinical Review
  • Regulatory Promotion and Advertising
  • Regulatory Affairs/ Regulatory Process/ Compliance
  • Labeling
  • Medical Affairs/ Medical Review
  • Program Review/ Review Operations / Program Review Operations

 

This event is also of interest to

  • CRM/Data Management Software Suppliers

  • MLR Process Vendors and Facilitators
  • Advertising /Marketing Agencies
  • Regulatory Consultants
  • Medical Writing Firms
  • Law Firms
  • Editor/ Editorial Review / Copy Editing
  • Medical Information
  • Medical Communications / Medical Information/ Medical Science Liaison / Director
  • Marketing / Marketing Operations / Marketing Communications / Marketing Services
  • Commercial Operations
  • Brand Manager / Product Manager / Brand Marketing
  • Legal Affairs / Counsel / Regulatory Counsel